Project Management & Strategy - Nonprofit Website Insider

Project Management & Strategy.

Nonprofit website project management means balancing strategy, teamwork, and practical choices. From defining roles and setting priorities to choosing firms and funding your site, these resources offer clear guidance for planning and managing your next website project—whatever your nonprofits' size.

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All Choosing Website Firms Defining Strategy & Vision Funding Projects Managing People Prioritizing Tasks Project Management & Strategy Selecting Technologies

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Defining Strategy & Vision Featured Tip

Best of the web 2025 🎆✨

It’s that joyous time of year when my inbox is flooded with the “10 best of the year” lists from all the (many) eNewsletters I’m subscribed to. I actually love these because they’re a great way to spot trends and…

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Building your nonprofit brand: A place to begin

Nonprofits today are thinking about their brands more and more, and that's a good thing. They're looking closely at the stories they’re telling, the experiences they’re creating, and the way people feel about them. Those perceptions, feelings, stories, and experiences…

Defining Strategy & Vision Featured Project Management & Strategy Tip

🎯👥 Define your audiences and brand

The very first conference presentation I ever gave in the nonprofit world—at a very early NTEN gathering nearly 25 years ago—was called “Branding Through Websites.” The idea wasn’t new then, and it still holds up: everything on your site shapes…

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Featured Project Management & Strategy Sitewide improvements Tip

🌱🌼 What’s your next mini-project? Think progress over perfection

If you’re waiting for your website to be “finished,” you’ll be waiting forever. It should be a living tool that changes as your organization and your audience do. The goal isn’t perfection—it’s progress. Still, many nonprofits treat their websites like…

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Defining a shared vision for your website project

Your nonprofit is taking on a new website project. You think you have a pretty good understanding of what's important…but are you sure? And do others in your organization share that understanding? Misunderstandings from the beginning can really trip your…

Choosing Website Firms Defining Strategy & Vision Project Management & Strategy Subscriber Only Video Webinar

Webinar: Preparing for your next website project

(30 min, free subscription required) Launching a new website can feel overwhelming before you even get started. In this session, we’ll walk through the essential steps to set your project up for success. You’ll learn how to define clear goals…

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Defining Strategy & Vision Featured Prioritizing Tasks Tip

🌟🧭 Align your project team with North Star goals

When you start a website project, it’s easy to get lost in features—better search, new menus, bigger photos. But those aren’t goals. Real nonprofit website goals are the outcomes you want to achieve, like increasing donations, helping more people find…

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Defining Strategy & Vision Funding Projects Tip

📈 ⚾ The case for rough ROIs and ballpark budgets

“Return on investment” (ROI) may sound like a boardroom buzzword, but it’s really just asking: Is this project worth it? When it comes to nonprofit website projects, many leaders get stuck trying to calculate exact financial benefits. The truth is,…

Article Project Management & Strategy Selecting Technologies

“Minimal Viable Products” in the nonprofit world

You’ve may have heard the term “Minimal Viable Product” (or MVP) if you spend time around tech projects. Eric Ries, best known for his book The Lean Startup, popularized the idea. The concept is simple: instead of building a big,…

Compelling content Managing People Subscriber Only Video Webinar

Webinar: Maintaining clean and current website content… without the stress

(30 min, free subscription required) Keeping the content on your nonprofit website useful and current requires a plan—but not the kind that takes over your life. In this recorded webinar, we look at sustainable processes for maintaining your website that…

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Motivating your nonprofit team to create great website content

Do you need stories, blog posts, or expert articles for your website? It can sound easy: pick a topic, get a co-worker on staff with the expertise to agree to write it, set a deadline, and check in on the…

Featured Managing People Project Management & Strategy Tip

😱😮 Clear roles—Because every website project needs less drama

Learn how to structure your team for success with these six essential nonprofit website project roles. Whether you're updating a section or launching a full redesign, the right roles keep your project moving forward.

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