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Website Fundamentals41

Seven metrics to measure your articles
Seven metrics to measure your articlesArticleCompelling contentMetrics & AnalyticsResearch & MeasurementWebsite Fundamentals

Seven metrics to measure your articles

Many nonprofits have website articles aimed to educate, inform and inspire. But how can we…
Turning your metrics into a nonprofit website measurement plan
Turning your metrics into a nonprofit website measurement planArticleCompelling contentMetrics & AnalyticsResearch & MeasurementWebsite Fundamentals

Turning your metrics into a nonprofit website measurement plan

I rarely talk to nonprofit organizations that have a solid plan for measuring their website's…
Updating website features in bite-size chunks
Updating website features in bite-size chunksArticleDefining Strategy & VisionProject Management & StrategySelecting TechnologiesSitewide improvements

Updating website features in bite-size chunks

Too often, nonprofits think about the functionality on their website as something that’s built in…
Moving from RFPs to RFIs for equity and affordability ➡️
Moving from RFPs to RFIs for equity and affordability ➡️Choosing Website FirmsEquity & AccessibilityExternal ArticleProject Management & StrategyWebsite Fundamentals

Moving from RFPs to RFIs for equity and affordability ➡️

In this article on the National Council of Nonprofits website, I explain why traditional RFPs…
Using engagement pyramids to define nonprofit websites
Using engagement pyramids to define nonprofit websitesArticleDefining Strategy & VisionFundraising & ConversionProject Management & Strategy

Using engagement pyramids to define nonprofit websites

When you're creating a vision or roadmap of a website for your nonprofit, it can…
What “user-centered” could mean to you 🔗➡️
What “user-centered” could mean to you 🔗➡️External ArticleUsability & CredibilityWebsite Fundamentals

What “user-centered” could mean to you 🔗➡️

External Link: Virtually everyone wants their technology project to be "user-centered." But what does that…
Using objectives to optimize web pages
Using objectives to optimize web pagesArticleDefining Strategy & VisionProject Management & StrategySitewide improvementsWebsite Fundamentals

Using objectives to optimize web pages

As we think about optimizing websites, we often focus on the words on the page.…
Webinar: Ohio Legal Help’s “Listen to Article” feature
Webinar: Ohio Legal Help’s “Listen to Article” featureCompelling contentProject Management & StrategySelecting TechnologiesSubscriber OnlyVideoWebinarWebsite Fundamentals

Webinar: Ohio Legal Help’s “Listen to Article” feature

(25 min, free subscription required) Laura S. Quinn interviews Susan Choe of Ohio Legal Help…
How to do a nonprofit website content audit, in six steps
Difficult to read screenshot of a content audit spreadsheet with lots of rows
How to do a nonprofit website content audit, in six stepsArticleCompelling contentWebsite Fundamentals

How to do a nonprofit website content audit, in six steps

You've made the decision to conduct a content audit of your nonprofit’s website - to…
Eight schema strategies for nonprofit content websites
Eight schema strategies for nonprofit content websitesArticleSearch Engine OptimizationWebsite Fundamentals

Eight schema strategies for nonprofit content websites

Have you wondered how people get the nifty boxes at the top of Google which…