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Practical insights for powerful nonprofit websites.

⚠️♿ Don’t rely on accessibility overlays
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⚠️♿ Don’t rely on accessibility overlays

⚠️♿ Don’t rely on accessibility overlays

Making your website accessible is important—but it’s not always quick or easy. (If it were, we’d all have perfectly accessible websites already!) That’s why many nonprofits turn to “accessibility overlays” or widgets that promise a fast fix. These are tools, like AccessiBe or UserWay, that you add on top of your site to control things like text resizing, color changes, or screen magnification, often through a floating button or menu. …
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a blind man sitting and listening to a phone, with a white cane propped next to him
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📊🤔 Take a guess at your website results

📊🤔 Take a guess at your website results

Many nonprofits keep an eye on website numbers like pageviews, email signups, new blog posts posted, or event registrations. But fewer organizations take an extra step that helps you actually learn from those numbers: making a forecast. A forecast is…
March 25, 20263 min Read More
👋🏙️ Promoting your website in real life

👋🏙️ Promoting your website in real life

When nonprofit website promotion comes up, the conversation usually jumps straight to SEO, AI, and digital ads. All of that matters. But your audience doesn’t live exclusively (or even mostly) online. They’re at bus stops, conferences, clinics, libraries, and community…
March 14, 20264 min Read More
🐲🧚 Define the guardians of your web pages

🐲🧚 Define the guardians of your web pages

Does the term “nonprofit website governance” sound like something that requires a three-ring binder and a consensus-building retreat in the mountains? It doesn’t, of course. It just starts with a simple, slightly uncomfortable question: Who owns what? Websites don't get…
February 24, 20265 min Read More

When I was brand new to the nonprofit world, the newsletter was an excellent resource to help me get oriented and up-to-speed. Now, as my organization is undergoing a website overhaul and rebrand, I trust its curation to keep me informed on what's new and inspired by what's next.

Elizabeth Horkley, New York Humanities

I really like the Nonprofit Website Insider. It provides practical tips, allows me to confidently strategize and plan our website needs toward the future, and helps me explain key concepts to other people on our staff.

Tim Browning, Hearing Loss Association of America

I don’t subscribe to many newsletters, but I regularly read the Nonprofit Website Insider, and pass it on to people who manage websites.

Amy Sample Ward, NTEN